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What is Demographic?

Demographic Reports provide insights into the age ranges and genders of users who have interacted with your music. The Listeners report shows a breakdown of everyone who has heard your song, while the Fans and Fan Index reports highlight which age and gender groups responded most positively to your music. This data can help you better target your Airplay toward audiences most likely to become long-term fans.

These reports include:

  • Age and Gender profile of your listeners

  • Age and Gender profile of your fans

  • Probability that different Age/Gender groups liked your music